We’re proud to announce that we have achieved a perfect 100 across the board on Google PageSpeed Insights for our latest website project – that’s 100/100 for Performance, Accessibility, Best Practices, and SEO!
We may go on about this a lot, but we really do care about page speed. In our experience having an optimised, speedy website can make all the difference when it comes to getting ahead of your online competition.
There are a lot of website development options out there and too few of them take speed and optimisation seriously. Why? Because it’s often difficult, time-consuming, and clients don’t know to ask for it and don’t understand its value.
Why does website page speed matter?
For us, a fast website isn’t optional – it’s a necessity. Here’s why:
User Experience (important for visitor engagement): A study by Google in 2016 found that if a site takes longer than 3 seconds to load, most users will abandon it. With a lightning-fast website, your visitors will stay longer, browse more pages, and are more likely to engage with your content.
SEO & Search Rankings (important for appearing ahead of your competitors on search engine results pages): Google and other search engines indirectly reward fast websites with better rankings. This is because websites with faster loading speeds provide a better user experience and increased engagement. A high PageSpeed score doesn’t just help with speed, it directly impacts your SEO.
Conversions & Sales: Faster load times mean smoother, more efficient interactions. Whether it’s filling out a contact form or completing a purchase, speed can be the difference between a lost opportunity and a satisfied customer.
Mobile-First World: Mobile traffic dominates the web. Having a quick, responsive website is critical. Google’s mobile-first indexing prioritises fast-loading, mobile-optimised sites over desktop-optimised sites in search results.
Best Practices: A high score on Best Practices means that your website follows modern development standards, ensuring better security, reliability, and user trust.
Your website could be next!
At ODDLY DIGITAL, we specialise in building high-performing websites that check all the boxes – speed, SEO, security, accessibility and design. If your website isn’t fast enough, you could be losing out on traffic, leads, and revenue.
Let’s fix that. Get in touch today and see how we can transform your website into a high-performing, customer-converting powerhouse.
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